About Alpine Plywood
For over 50 years, Alpine Plywood has been Wisconsin’s premier supplier of innovative products for the residential and commercial building industries. We aim to be your most trusted and valued supplier partner, delivering performance you can depend on.
With a curated selection of world-class brands, Alpine Plywood offers an unmatched collection of products for residential and commercial interiors. We serve Designers & Architects, Countertop & Casework Fabricators, Builders & Remodelers, General Contractors, Custom Cabinet Shops, Kitchen & Bath Dealers, and Homeowners, committed to providing the highest level of service to every customer.
Our long-standing reputation as an industry leader has enabled us to represent many of the top building material manufacturers, including Wilsonart, Arauco, Timber Products, Formwood, and Blum. Supported by a knowledgeable sales team, outstanding inventory, and a reliable delivery system, we ensure superior service and solutions to meet the demands of the marketplace.
Our History
Alpine Plywood was incorporated in January 1975 by A.J. Groskopf, Joseph LaBarber, and Eric Tamm, with roots tracing back to Lakeside Plywood, founded in 1961. Initially, we offered a minimal product line, mainly supplying plywood to lumber yards. From the start, our strategy to succeed in a competitive market was simple: deliver service the marketplace had never seen before.
In 1975, Alpine became the exclusive distributor of Wilsonart® high-pressure laminate in Wisconsin, fueling our growth and opening doors to new markets. Over the years, we expanded our panel product line to meet the evolving needs of our industrial customer base.
1991 – Introduced Wilsonart Solid Surface, entering the solid surfacing market.
1998 – Added Blum® Hardware, complementing our hardwood plywood and panel offerings. Facility expansions supported growing demand.
2001 – Launched panel lamination services, which continue to thrive today.
2005 – Premier supplier of Wilsonart High Definition (HD) Laminate in Wisconsin, bringing 8 innovative designs to market.
2014 – Introduced Wilsonart Quartz, entering the quartz market.
2025 –Celebrated 50 years of service, marking a half-century of excellence, relationships, and innovation.
Today, Alpine Plywood remains family-owned and operated by John LaBarber, President, and Laura LaBarber, Executive Vice President. As a family company, we value relationships, respect, and integrity, principles that have guided our success for over five decades and continue to drive our growth into the future.